The 2024 Washington Huskies football season is underway and there are a lot of new changes including, a move from the PAC-12 to the BIg-10, a brand-new head coach in Jedd Fisch, a new QB in Will Rogers, and many others to name. But there's one change that is not talked about much. That involves beer.
Husky Fans!!! At tomorrow’s game, keep an eye out for this delicious lager from Redhook. Each purchase supports Montlake Futures and UW student-athletes. #GoHuskies pic.twitter.com/EjnTKgJ5vA
— Montlake Futures (@montlakefutures) August 30, 2024
Husky Stadium will be selling a beer that directly supports NIL efforts for the University of Washington. Any Washington Husky fan, that, of course, is 21 years of age or older can purchase a Redhook Montlake Gold Lager and that is now the official beer of Montlake Futures. The Montlake Future is the NIL collective that benefits athletes at the University of Washington. So, any purchase of the Redhook Montlake Gameday Gold Lager will be directly supporting the Washington Huskies. That beer is not available in stores yet, but it will in the near future, according to the press release.
I have to admit this is an amazing way to actually raise money for the NIL fund and I think it will be a huge success for the University of Washington.